Jeffrey McGregor is the Chief Executive Officer of Truepic, the leader in securing the connection between the digital and physical worlds in the Era of AI. As generative technologies make synthetic content indistinguishable from the real, Truepic enables enterprises to digitally verify real-world property like homes, vehicles, businesses, and goods using state-of-the-art image authentication technology. With over 25 issued U.S. patents, the company’s platform confirms the authenticity of digital content and performs advanced forensic analysis to detect manipulation or fraud. Today, hundreds of global organizations rely on Truepic to verify real-world assets through trusted images and video, anywhere in the world.
Truepic’s innovations have been recognized globally, earning honors from TIME as one of the year’s Best Inventions and from Fast Company as a World Changing Idea. Jeff is a recognized authority in media provenance and image authenticity, with over 20 approved patents in the fields of image forensics, digital verification, and content integrity.
Jeff brings over a decade of entrepreneurial and operating experience across frontier technology and venture-backed startups. He previously founded and led Dash, the leading mobile payments application for the hospitality industry, which was acquired by Reserve/Resy, and ultimately American Express. In total, Jeff has raised over $50 million in venture capital and served as an angel investor across multiple early-stage companies.
His work has been featured by the BBC, Bloomberg, The Washington Post, Fast Company, The New Yorker, TechCrunch, and The Verge, among others. He has published thought pieces in The Wall Street Journal, Forbes, and MIT Innovation Journal, and has spoken on technology and ethics at venues including the World Economic Forum in Davos, the Oslo Freedom Forum, and the George W. Bush Presidential Center.
→ ceo @ truepic 📸
→ global innovator @ WEF 🏔
→ executive member @ IADAS 🏆
→ former founder/ceo @ dash 🍔
→ travel + motorsport lover! 🏎 🏍
→ email: jeff@truepic.com
→ linkedin: https://www.linkedin.com/in/jeffreymcgregor/